This article proposes an alternative conceptualization of cultural entrepreneurship. Based on a semi-structured interview study conducted in the music industry of linguistic minorities, it offers a model in line with the practice perspective, that considers the mutually constitutive relationship between the context and the entrepreneurial practices. This model emerges from the stories of 35 musical entrepreneurs. It invites to pay attention to the practices as they answer tensions induced by the context, between musical creation and subsistence, for example, and as they transform this context. It led to identifying 14 practices that allow entrepreneurs to ensure the viability of creating and producing vocal music in their language. In revealing the relational logic underlying the emergence of these practices, the article contributes to the efforts undertaken for theorizing cultural entrepreneurship. It expands and diversifies knowledge on this entrepreneurship by unveiling informal practices implemented in marginal social contexts. Understanding these practices may be relevant for any person or organization able to support cultural entrepreneurs from these contexts.