The identity of French-speaking Quebecers has always been built in confrontation with the English-speaking community. Even if the introduction of a language policy has resulted in the emancipation of the French-speaking community, a form of self-depreciation can still be observed today among its members. This article focuses on the self-depreciation of the French-speaking Quebecers. Following a sociolinguistic approach to discourse analysis, a case study is proposed: the controversy surrounding the publication, by the Canadian magazine Maclean’s, of an issue about corruption in Quebec, which brought once again deeply rooted tensions between groups (and between members of the same group) to light.